Introducing the Range Rover Velar
Designed by Land Rover and launched in 2017, The Range Rover Velar ushers in a new design language for Range Rover, featuring new smoother lines and a refined interior that sets the tone for future models.
Unique in the segment, the Velar offers a sustainable premium interior with Kvadrat textiles, as an alternative to leather. In collaboration with Land Rover, Kvadrat designed Dapple Grey, a specially developed woolen textile to provide a premium textile interior for the Velar.
Dapple Grey exhibits the natural characteristics of wool with its hard wearing and comfort in all climates, allowing passengers to stay cool in the heat and warm in the cold.
Amy Frascella, Land Rover Colour and Materials Chief Designer, states that with the colour and material design of Velar in mind, their collaboration with Kvadrat couldn’t have been more appropriate.
“Kvadrat shares Land Rover’s ethos and desire to continually innovate, to offer more curated customer choice and to define the future of luxury materials in our respective design industries.”